Fifty Dollars to Fame
How much is an idea worth? $50? $50 million? In 1961, Andy Warhol was freaking out. Other artists were getting ahead of him and making Pop Art into a movement. He brought it up at a small get-together. Aspiring gallery owner Muriel Latow said she had an idea, but she wouldn’t tell him unless he […]
GRACE in Business: How Ideas-Driven Change Spurs Growth
To grow your business, advocate for change and rally people around it. Ideas-led growth is a virtuous cycle in which ideas become the driving force for your growth: revenue growth, capabilities growth, and possibilities growth. It’s a virtuous cycle that you can learn to master with GRACE. Grace is a mindset of cultivating ease, fluidity, […]
Nurturing Excellence with Grace and Love
I’m all in on quiet luxury. And quiet success. Quiet success creates my calm approach to helping my clients and delivering work with grace, craft, and love. It’s not a formula I’m going to pretend you can replicate. You can’t. Quiet success means these cats and this beach. It comes from these hands these skills […]
Redefining Value in B2B Marketing
Are B2B marketers sadists? You’d think so from all the talk about pain points. But no, B2B buyers are not usually in pain. At least not for any reasons you’re hoping for and fetishizing. Even worse, your offering is not a painkiller. Sorry. You wish. But it’s just not that addictive. On the plus side, […]
How Content Sours Creativity
This “content thing” is making me into a mean monkey. The mean level of discourse about quality and creativity is making me sneer at ideas that probably deserve better. Mean aspirations beget meager outcomes that I read about and snort at. The need to say or do something, even when you mean nothing, is sharpening […]
The Shift from Filling Spaces to Creating Meaning
Once you start thinking about “content,” it’s over. You’re already in a world of bottomless, numberless containers that need to be filled for their own sake. You’re already shouting messages no one wants to hear into holes no one wants to be in.
A Plea for Purposeful Creation
Once you start thinking about “content,” it’s over. You’re already in a world of bottomless, numberless containers that need to be filled for their own sake. You’re already shouting messages no one wants to hear into holes no one wants to be in. You’re creating meaningless tokens that have no value outside of a game […]
Embracing the Diamond Rule
You have a responsibility to yourself to treat other people well. You have a responsibility to other people to treat yourself well. You = yourself, your family, your team, your organization, and your local and national governments.
Living the Diamond Rule
You have a responsibility to yourself to treat other people well. You have a responsibility to other people to treat yourself well. You = yourself, your family, your team, your organization, and your local and national governments. It’s kind of a variation on the Golden Rule but with more facets. Maybe it should be called […]
Guiding Key Decision-Makers Effectively
Attention is boring. But you have a choice. Instead of being a “thought leader” with tens of thousands of social media engagements per post, what if you were a thought leader trusted by the top few decision-makers in your field? Wouldn’t you rather be the person they are likely to call when they have a […]