The Idea Sled – Welcome Aboard!

Resisting the “content-industrial complex” can lead to more genuine thought leadership that builds trust and fosters deeper connections. By prioritizing meaningful exchange and human dignity over exploitative tactics, marketers can support high-stakes decisions and drive true influence in their industries. Embracing resistance offers a path to more authentic and impactful communication.

You need a writer who can also play the role of thinking partner. But that’s tough to find. It’s hard to know what qualifications you want or what questions to ask. Here’s how.

Explore how radical thinking and powerful sentences can elevate your thought leadership. Inspired by Hao Jingfang’s Jumpnauts and the sharp prose of Rachel Cusk, we delve into the power of collaboration and the art of compression, offering fresh perspectives to make your ideas resonate more deeply.

Generalists add immense value by bridging gaps and ensuring that different parts of an organization work in harmony. But when generalists try to pose as specialists, they risk creating unnecessary complexity, diluting their true strengths, and eroding trust.

Many people train for specialization within specific disciplines. Journalism degrees lead to journalism careers, marketing degrees lead to marketing careers, etc. Even when people go to school for something else, career paths tend to create tracks. But collaboration is inherently interdisciplinary. People have to come together to get things done.

Everything is a relationship between elements within a system. Independence is simply a standpoint in such relationships. Interdependence—the relationship between systems. And it is the oscillation of intra-, inter, and independence that makes us whole, whole within wholes.